
Instagram Stories Just Arrived. A Quick Guide for Small Businesses
Instagram Stories have been live for about three weeks. How they differ from regular posts, and simple behind-the-scenes ideas for shops and restaurants.
/ Category: Social Media Marketing
Ideas & practice · Viral Wave Media
Useful thinking, written from real client work — clear enough to use, not just save.

Instagram Stories have been live for about three weeks. How they differ from regular posts, and simple behind-the-scenes ideas for shops and restaurants.

Love, Haha, Wow, Sad and Angry are now live on Facebook. What reactions can tell a business page about how people feel, and what they can’t.

Most small business Twitter accounts go quiet after a few offers. We think Twitter works better as a help desk: quick replies, open DMs and complaints handled in public.

WhatsApp broadcast lists let a shop or restaurant message regular customers one to one. Here is how to use them with permission, at a sensible frequency, without becoming a nuisance.

Facebook page posts are reaching fewer fans than before. We explain why, and the four changes we are making to how we run pages for our clients.
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